This is a multi-year engagement that focused on building ADCOLOR’s social media presence. By harnessing the brand’s current voice while further developing its visual style, over 100 digital pieces have been created that speak on both industry-specific announcements as well as general cultural events that overlap with the brand’s mission of promoting diversity and inclusion within the advertising space.
The primary deliveries are typically static or animated social posts across Instagram, Facebook, LinkedIn, and Twitter, but would also extend to branded animated stickers for social media and videos highlighting their conference speaking events.
Technologies Used: After Effects, Photoshop, Illustrator, Premiere
